Podcasts – #1 Digital Marketing Institute| 100% Placement Assistance – NIHT https://nihtdigitalmarketing.com NIHT Offers Hands-On Training & 100% Placement Assistance Our Digital Marketing Course Curriculum Is Designed for Individuals to Build Career in Digital Marketing. Wed, 22 Dec 2021 12:26:18 +0000 en-US hourly 1 https://wordpress.org/?v=6.0.2 https://nihtdigitalmarketing.com/wp-content/uploads/2021/11/favicon.png Podcasts – #1 Digital Marketing Institute| 100% Placement Assistance – NIHT https://nihtdigitalmarketing.com 32 32 Choosing Digital Marketing as your Career Option https://nihtdigitalmarketing.com/blog/digital-marketing-career-podcast/ Mon, 10 Feb 2020 12:34:45 +0000 https://www.nihtdigitalmarketing.com/blog/?p=529 Sushrita has completed her Masters in Geography and she’s currently on her way to becoming a digital marketer. She’s sharing her journey of choosing her career in digital marketing.

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What happened in NIHT – 2019 Rewind of NIHT Digital Marketing https://nihtdigitalmarketing.com/blog/what-happened-in-niht-2019-rewind-of-niht-digital-marketing/ Sat, 01 Feb 2020 05:41:19 +0000 https://www.nihtdigitalmarketing.com/blog/?p=481 This is what happened in our 2019 journey so far

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Getting started with Mobile Gaming & Streaming- Part 2 https://nihtdigitalmarketing.com/blog/getting-started-with-mobile-gaming-part-2/ Tue, 03 Dec 2019 06:31:49 +0000 https://www.nihtdigitalmarketing.com/blog/?p=415 Thinking about Getting into the world of gaming? Want to stream in popular platforms like youtube, facebook, twitch or mixer? know about all of these in an Interview with a streamer and a newbie gamer who wants to start doing these.

Know more about them at

facebook.com/dankpubgind

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Getting started with Mobile Gaming & Streaming https://nihtdigitalmarketing.com/blog/getting-started-with-mobile-gaming-streaming/ Sun, 17 Nov 2019 07:53:46 +0000 https://www.nihtdigitalmarketing.com/blog/?p=311 Livestreaming isn’t new. It’s been there for some time now. We shall talk about bits and pieces of live streaming and about the popular game PUBG.

[talk-to-us]

Our guest of the podcast is Somtirtha Dey, who has been running a gaming page where we grew the page from zero to 100 thousand plus followers in no more than 10 months. He is quite popular in his gaming community. He started streaming and developed a routine. Passion, commitment and technology propelled him forward. This is his story.

We hope his story inspires you and gives you a lot of insights around live streaming.

Checkout his page on facebook:

facebook.com/dankpubgind

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Email Marketing Podcast Part – II https://nihtdigitalmarketing.com/blog/email-marketing-podcast-part-ii/ Wed, 23 Oct 2019 10:07:22 +0000 https://www.nihtdigitalmarketing.com/blog/?p=298 If you have heard people saying that email marketing is dead then look at them and say like Chandler, “Can you be more wrong?”

In 2019 also email remains as one of most efficient way to communicate, inform latest company updates, provide insights about company products and also to generate leads.

But email marketing is not easy unless you can build up a clear paln and strategize to hit your subscribers with the right email at the right time.

You have to be a pro in email automation also. Automation is the technique where emails are sent to the subsribers automatically when an event is triggered like someone opens your last email, or a contact submits a form or even when a subscriber visits a specific website page.

You should also look into double-opt-in subscribers so you know for sure that these are the highly interested users who are looking forward to your emails.

Complimenting your email strategies with drip marketing is also highly recommendable so that you can turn the cold leads into warm ones and ultimately pursuading them to purchase your premium packages whether it’s a product or a service.

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Email marketing Podcast https://nihtdigitalmarketing.com/podcasts/email-marketing-podcast/ Wed, 02 Oct 2019 10:03:36 +0000 https://www.nihtdigitalmarketing.com/blog/?p=291 If you have heard people saying that email marketing is dead then look at them and say like Chandler, “Can you be more wrong?”

In 2019 also email remains as one of most efficient way to communicate, inform latest company updates, provide insights about company products and also to generate leads.

But email marketing is not easy unless you can build up a clear paln and strategize to hit your subscribers with the right email at the right time.

You have to be a pro in email automation also. Automation is the technique where emails are sent to the subsribers automatically when an event is triggered like someone opens your last email, or a contact submits a form or even when a subscriber visits a specific website page.

You should also look into double-opt-in subscribers so you know for sure that these are the highly interested users who are looking forward to your emails.

Complimenting your email strategies with drip marketing is also highly recommendable so that you can turn the cold leads into warm ones and ultimately pursuading them to purchase your premium packages whether it’s a product or a service.

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Introducing Spark AR and how to implement AR with your business https://nihtdigitalmarketing.com/blog/ar-usage-podcast/ Thu, 19 Sep 2019 13:43:42 +0000 https://www.nihtdigitalmarketing.com/blog/?p=262 Hi everyone,
Hope you had a good weekend. Self-promotion alert we just crossed 78k views on our Durga Puja video. Hope you liked it.
Let’s begin our podcast with a famous quote by Vipin Sahu – 500rs 1000rs lelo bus humara podcast viral karado.
So, you all wanted to know the name of the tool, didn’t you? Where you can create those amazing AR filters. So its an software build by facebook the name is spark ar.
Facebook launched spark Ar in the 2017 Ar conference. It was only available for mac’s initially but recently they came up with the windows version too. Its a software not an app, just clarifying this bit.
  • you can go to sparkar.facebook.com download it
  • there is a site called sketchfab and you can download 3d models from it and use it to build your AR filter
Now let’s give you some facts and figures about AR and social media
-did you know that 1 billion people have had a AR experience in the last year?
-Snapchat is the pioneer in terms of AR filter
Snapchat also has a platform to create AR filters, that’s called “AR studio”
It is more user-friendly and currently, it has more guided in-app tutorials
 
This time we have a guest on our show. Her name is muskan deora. Muskan is going to tell you a bit about ar in business
 
Go ahead and introduce yourself muskan.
 
Hey everyone
I am muskan, I am a student of JD Birla institute currently in 1st year studying b.com Hons.
I am currently perusing digital marketing certification course at NIHT digital marketing.
its been a great journey so far. Here learning is FUN.
 
Why am I on this podcast. because I wanted to. (this line is courtesy of Subhodeep sir)
 

Now let’s discuss ar. shall we

AR in Business-
  1. The augmented reality market is expected to grow up to a whopping $90 million by 2020.
  2. Experts claim that almost 50% of business revenue would be sourced directly from the sale of AR hardware.
  3. Shoppers Stop Example– The brand targeted shoppers in the catchment area by announcing the presence of an unclaimed KENDALL + KYLIE Bag somewhere inside the store, and a chance to claim it, with the only catch being that the bag was in fact, not real! Users were asked to locate the bag and claim it by posing with the virtual bag and sharing their image/video on Instagram
  4. Gucci’s AR try-on app
  5. Toyota – vehicle demo
 
Why Ar is important for marketers?
  1. Brand awareness
  2. engagement
  3. audience retention
  4. sales
 

see in you the next one 

For more information visit https://nihtdigitalmarketing.com
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Instagram launches AR filters library https://nihtdigitalmarketing.com/blog/instagram-launches-ar-filters-library/ Wed, 28 Aug 2019 12:01:26 +0000 https://www.nihtdigitalmarketing.com/blog/?p=248 Welcome everyone to NIHT Digital Marketing first ever podcast and today we are talking about new Instagram feature called AR Library.
Okay, so what is AR?
-Do you remember when people went crazy to catch pokemon through their smartphones? That what AR is in a nutshell. It stands for Augmented Reality
By definition , Augmented reality (AR) is an interactive experience of a real-world environment where the objects that reside in the real-world are enhanced by computer-generated intuitive information
Instagram will now give you an ability to create AR effects through a software called Spark AR. Facebook did talk about this feature during its F8 conference.
Now this feature AR library is available on Instagram.
You might have a question that, how do we use this feature. So here’s the answer
– Open the Instagram app, tap on your story button, you know it is, you guys must to uploading tons of stories everyday, After that tap on the “happy face” icon placed on the bottom right corner, you will come across a lot of filers, tap on any one of them after you see the preview tap on the filter icon again.
You will see a menu item called browse effect, tap on it. You will be taken to the Instagram Ar library. where you will find plenty of AR filters to select. Select any one and tap on try it and have fun
In the next episode, we shall discuss about how create these AR filters
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Digital Markeing Podcast Introduction https://nihtdigitalmarketing.com/blog/digital-markeing-podcast-introduction/ Thu, 15 Aug 2019 09:21:46 +0000 https://www.nihtdigitalmarketing.com/blog/?p=238